At the 2015 Association for Business Communication Conference in Seattle, I was pleased to complete a trifecta of sorts: I presented my talk “No Immediate Plans: Arts Nonprofit Motivations in Choice or Rejection of Crowdfunding,” had my corresponding paper featured in the proceedings of the conference, and was awarded a Graduate Student Travel Scholarship! Many thanks to the members of the Association of Business Communication for hosting such a great conference in an inspiring city.
My presentation and paper focused on results from a survey about the use of crowdfunding in arts nonprofits in North Carolina. I found that organizations consider their specific needs when deciding to use or reject crowdfunding, but often do not factor in their potential audience’s response or their organization’s structure. Respondents representing organizations which had not conducted a crowdfunding campaign noted overwhelmingly that they were open to the idea in the future but had no current plans to do it.